Mainz-Kastel, June 05, 2025 – Avemio AG (ISIN DE000A40KY59, ticker AV2), a leading European system supplier of hardware and software for the professional film, broadcast, audio and video industry, has agreed a strategic partnership with Host Broadcast Services (HBS), a leading international provider of television infrastructure for major sporting events. The alliance marks another milestone in the Avemio Group’s growth strategy and strengthens its position as an innovation leader in cloud-based media technologies.
As part of the alliance, a collaboration between the Avemio subsidiary MoovIT GmbH (MoovIT) and HBS, which has existed for over ten years, will be extended to an exclusive, technology-driven partnership in the field of international sports productions. In future, HBS will use the helmut.cloud platform developed by MoovIT as a central component of its technical infrastructure. The cloud solution, which specializes in broadcast requirements, was presented at the 2024 NAB Show in Las Vegas and is currently the only fully operational solution on the market that enables the seamless orchestration of cloud and on-prem technologies in a hybrid, scalable production environment. Its use at HBS virtualizes the entire TV infrastructure for major sporting events and makes the production environment significantly more flexible.
Ralf P. Pfeffer, CEO of Avemio AG: “The alliance with HBS is a strategic step to drive forward the international scaling of our software solutions and consolidate our position as a technology driver in the field of virtualized media production. It is a clear sign that our buy-and-build strategy – with a focus on innovative, high-margin business models – is achieving measurable success. With helmut.cloud, we offer a forward-looking solution that is now also gaining acceptance in global sports broadcasting. The partnership underlines our goal of establishing the Avemio Group as a leading European provider with international appeal.”
Host Broadcast Services (HBS) has been one of the world’s leading providers of technical services for live sports broadcasts for decades. As host broadcaster for major events such as the FIFA World Cup and the UEFA European Championship, HBS is responsible for productions that attract worldwide attention. The company also uses its systems for the French Ligue 1, the Rugby World Cup and numerous other top events.
About Avemio AG
Avemio Aktiengesellschaft is a media technology group with a focus on professional film and television technology. The trading group, which has been growing strongly for many years and has by far the highest turnover in the German-speaking B2B market at around EUR 100 million and is the largest specialist retailer in the European Union, supplies content producers with products from all major manufacturers as a manufacturer-independent supplier. This also includes consulting and technical support for complete production, post-production, and broadcast systems as well as the planning, creation and system integration of media technology workflows with its own software products and cloud offerings. The IPO took place in 2023 as part of a reverse IPO. This was followed by the listing on the primary market and admission to the Xetra trading platform. The Avemio Group pursues an international buy-and-build strategy and the expansion of its own high-margin software offering.
Contact
CROSS ALLIANCE communication GmbH
Susan Hoffmeister
Bahnhofstr. 98
82166 Gräfelfing/Munich
Tel: +49 89 125 09 03-30
E-mail: sh@crossalliance.de
